Creative/Production/Print Production

PROFILE

 

A top producing professional with over 25 years building & managing successful brands. I have a proven record of success in managing the production and fulfillment on multi-million dollar accounts for Fortune 500 companies as well as Non Profits. I am a team leader, influencer, consensus builder, creative thinker and mentor.

 

 

AREAS OF EXPERTISE

• Branded Environment                                                                        • Fulfillment

• Brand Identity and Brand Stewardship                                                • Package Development

• Creative Direction                                                                        • Print Procurement

• Direct Mail                                                                                    • Production/Pre-Press Art

• Direct Marketing and Agency Operations                                    • Project Management

 

 

TECHNICAL PROFICIENCY

MAC Software

• Adobe Creative Suite CS6 (Illustrator, InDesign, Photoshop, Bridge)

• Filemaker Pro 9

• Adobe Acrobat Pro

• iWork

 

PC Software

• Office Suite (Word, Excel, PowerPoint, Outlook)

 

On-Line Print and Marketing Procurement Systems

• Noosh by NewLineNoosh

• American Print Management by e-LYNXX Corporation

 

Project and Trafficking Software

• Deltec Vision

• Workamajig

 

 

PROFESSIONAL EXPERIENCE

Doug Carpenter & Associates, Memphis, TN                                                                       2012 – 2013

http://www.doug-carpenter.com

Director of Creative Implementation

• Ensure brand guideline standards throughout the studio, client contacts and outside resources

• Lead and enforce quality-control procedures for collateral and print

• Oversee daily workflow of multi-component print and program projects under tight deadlines and within budget

• Responsible for all printing and mailing expenses

• Lead and enforced quality-control procedures for direct mail, and collateral

• Build and maintain relationships with clients, print/fulfillment resources

• Responsible for implementation budgets

• Maintain ongoing relationships with clients and creative resources

• Collaborate with account manager and art directors on client/studio work

 

Doug Carpenter & Associate Clients:

• International Paper to include; Accent Opaque, and International Paper Foundation
• Burleigh Consulting Group • Dixon Hughes Goodman • Dunavant Logistics • ESPN
• Financial Federal • Grizzlies Prep • Idlewild Presbyterian Church • Mayo Mallette • Opera Memphis
• Peer Power • Pitt Hyde • Ruch Clinic • Soulsville Foundation • Doug Carpenter & Associates

 

 

Oden Marketing, Memphis, TN                                                                                            1999 – 2012

http://www.oden.com

Director of Production Services (2007 – 2012) 

Senior Manager for Packaging and Production (1999 – 2007) 

• Supervise print production, fulfillment and studio staff (13+ employees)

• Manage hiring and staffing decisions for over 10 years

• Ensure brand guideline standards throughout the studio, client contacts and outside resources

• Lead and enforce quality-control procedures for collateral and print advertisements

• Oversee daily workflow of multi-component print and program projects under tight deadlines and within budget

• Manage department-level staff billability

• Responsible for all program budgets, authorized printing and mailing expenses

• Lead and enforce quality-control procedures for direct mail, collateral and print advertisements

• Build and maintain relationships with clients, print/fulfillment resources

• Document agency operational procedures and train all new hires on company processes

• Conduct performance evaluations and establish employee and department goals

• Responsible for production budgets

• Maintain ongoing relationships with clients and creative resources

• Collaborate with account managers, art directors, and creative directors on all client/studio work

 

 

Oden Clients:

• FedEx to include and not limited to; FedEx Corporation, FedEx Express, FedEx Ground, FedEx Office (FedEx Kinko’s), FedEx Affinity Marketing, FedEx Alliance and Emerging Markets and FedEx Branded Environments

• International Paper to include; Hammermill, Carolina, Accent Opaque, and Everest

• Buckman Laboratories • Evergreen Packaging • First Tennessee Bank • Helena Chemical • Hilton

• Le Bonheur Children’s Hospital (Pro bono client) • Metropolitan Bank • Poag & McEwen • Oden

 

 

Landor Associates – San Francisco, CA                                                                              1997 – 1999

http://landor.com/ - !/locations/san-francisco

Implementation Manager

• Ensured brand standards with team

• Managed design consistencies throughout full packaging product lines

• Managed freelancers as projects maxed capacity

• Production and Pre-press direction for global packaging clients

• Managed staffing with design leads to maintain project schedules

• Provided alternative print ideas and direction to clients and client vendors

• Teamed with Designers to prep assets for print completion

• Created and managed client SKU matrices

 

Landor Associates Clients:

AG Ferrari • Frito-Lay • Health Valley • Suiza Dairies • Taco Bell

 

 

Land O’Frost – Searcy, AR                                                                                                  1996 – 1997

http://www.landofrost.com/

Graphics Coordinator

• Design private label from concept to production

• Communicating new ideas and line extensions to clients

• All pre-press direction

• Conveying time lines to vendors and clients

• Managed legal documentation with on-site USDA inspectors

 

Land O’Frost Clients:

Land O’ Frost • Albertson’s • Kroger • Roundy’s • Western Family Foods

 

 

Bryce Corporation/Cyber Graphics – Memphis, TN                                                             1991 – 1996

http://www.cybermemphis.com/

Digital Production Artist

• Assisting in the supervision of the digital art department

• Direct contact with clients

• Design and production of projects using the Macintosh platform

• Estimating projects from design extensions through prepress

• Training new staff to the Macintosh environment

 

Bryce Corporation/Cyber Graphics Clients:

Frito-Lay • M&M Mars • Wise Foods • Guy’s Foods

 

 

Screen Graphics Inc. – Memphis, TN                                                                                  1987 – 1991

Graphic Designer

 

• Creating packaging designs for flexo and offset printing

• Producing designs from concept too camera ready art

• Communicating directly with clients

 

Screen Graphics Inc. Clients:

Ciba • Aladdin • Bryan Foods • Sunnyland Foods • Hunter Fans • Mariah • Sara Lee

 

 

Goldsmith's Dept. Store Corporate – Memphis, TN                                                             1985 – 1987

Graphic Designer

 

 

 

 

EDUCATION

 Studied at Memphis College of Art, Memphis, TN

 

 

RECOMMENDATIONS

 http://lnkd.in/bX82FwZ

 

 

PROFESSIONAL ORGANIZATIONS

 Memphis – American Advertising Federation

  • ID#: 80797
  • Location: Memphis, TN , 38103

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